Friday, November 14, 2008

Magnet launches full broadcast TV station with on-demand capabilities

Broadband and TV provider Magnet Entertainment has joined forces with TV production company Intermission Studio to launch the first youth-oriented TV channel in Ireland that will combine TV with fibre and broadband-based video-on-demand downloads.
The new channel Magnet Infinity TV (MiTV) will air on channel 100 on the Magnet fibre TV service, but will also be available online on www.mitv.ie.
The new service follows the launch in recent months of Magnet’s PCTV service. Magnet chief executive Mark Kellett said the new station will feature on-demand content and a range of shows that include specialist music, movies and entertainment.
He said the move is in response to the growing prominence of sites like Bebo, YouTube and Facebook, which are capturing the drift of young audiences away from traditional TVs to watching content on their PCs and laptops.Read More

Courtesy: Silicon Republic

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