More than 16,000 people in 60 cinemas simultaneously attended the premiere of new environmental movie, The Age of Stupid, aided and abetted by internet technology created by a Belfast internet-streaming firm.
The film, which premiered on Sunday, also had a global audience of up to 100,000 people, who logged on to view the broadcast at www.ageofstupid.net
The online premiere was enabled by Switch New Media, a Belfast technology firm.
The film launch is being cited as the greenest-ever movie premiere as Age of Stupidgenerated just 1pc of the total average CO2 emitted by similar-sized Hollywood extravaganzas. Read More
Courtesy: Silicon Republic
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